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Who Are California’s Most Influential Wealth Management Startups In 2023?

California, often referred to as the technology hub of the world, is not just about Silicon Valley and startups. The sunshine state is also home to a flourishing community of wealth management firms that cater to diverse financial needs. From former tech entrepreneurs to veteran financial advisors, these firms boast diverse leadership and innovative approaches.

Many of these firms leverage highly advanced technologies to offer versatile pricing models and more personalized wealth management services. They aim not only to manage and increase their clients’ wealth but also to cultivate strong, long-term client relationships through exceptional customer service.

In this article, we’re introducing 15 interesting wealth management startups and companies from California, their unique value propositions and the minds behind them. These firms are using forward thinking strategies and innovative methods to redefine wealth management.

Taurus Partners

Taurus Partners offers a broad range of services extending beyond wealth management to medical coding, revenue cycle management, and A/R management services for the health sector. Their multi-disciplinary approach integrates financial services with healthcare, catering to a unique gap in the market.

NaviGuide Wealth Partners

Founded by Gali Sherman, NaviGuide Wealth Partners specializes in retirement and estate planning, investment management, tax planning, and private client services. The firm strives to provide everything a client might need for financial security in one place.

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Jack Murad

At his firm, Jack B. Murad, CPA, MBT, provides comprehensive wealth management and tax services. The firm focuses on optimizing client wealth with personalized and strategic tax planning and professional advisory services.

Phocas Financial

Based in California, Phocas Financial is an investment management company that offers wealth management, equity income, and asset strategy services. The firm seeks to empower clients to achieve financial success through strategic planning and management.

Kevin Kennedy

Kevin Kennedy offers wealth management services to individuals, families, and business owners. The firm’s service set incorporates financial consulting, accounting, and risk management, ensuring a holistic wealth management approach.

Shum Financial Group

Shum Financial Group specializes in several key areas including stock planning, retirement planning, IRA, risk, wealth, and investment management services, providing highly customized financial solutions to its clients.

E Demmler & Associates

Founded by Eugene Demmler, E. Demmler & Associates is a consulting firm that offers an integrated suite of services including financial planning, wealth management, and investment advisory services.

Rudney Associates

Rudney Associates is an investment management firm known for its comprehensive approach towards investment planning & asset management, serving diverse client needs with professionalism and expertise.

Del Monte Group

Del Monte Group offers a comprehensive suite of services including financial planning, risk management, retirement income strategies, estate planning, and wealth management. The firm’s solutions aim to provide stability and peace of mind for its clients’ financial future.

Blossom Wealth Management

Blossom Wealth Management provides comprehensive wealth planning, family wealth advisory, and investment management services. The firm’s focus is on nurturing their clients’ wealth just as one would a blossoming plant.

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Waldron Partners

Founded by Peter Waldron, Waldron Partners offers services that include investment management, retirement planning, employee benefits, risk management, and consulting. This firm is known for its strategy-driven approach and its commitment to transparency.

Bacera Asset Management

Bacera Asset Management is an advisory firm that helps clients strategically navigate their financial journey, focusing on financial planning and wealth management for diverse clientele.

Select Portfolio Management

Select Portfolio Management is an investment advisory and wealth management company that offers a selected portfolio to their clients based on their financial goals and risk tolerance.

Noble Wealth Management

Located in Laguna Hills, CA, Noble Wealth Management is an independent financial advisory and wealth management firm whose team commits to uphold the highest standards of integrity and professionalism in their relationship with clients.

Challenger Wealth Management

Challenger Wealth Management offers consultation and financial services as an investment advising company. The company’s mission is to help clients maintain and grow their wealth in the face of every challenge.

The wide variety of firms mentioned in this guide is indicative of how the wealth management industry is evolving and innovating in California. As the state continues to influence global fintech trends, its wealth management firms may set new benchmarks for the industry at large.


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