Key Takeaways:
- BuyLowcal is revolutionising the Indian consumer market through peer referrals.
- This innovative Fintech platform offers profit-sharing, discounts, and rewards for consumers as well as financing options for businesses.
- It’s personalized insurance and loan products stand it apart.
- With its unique approach, BuyLowcal is poised to significantly impact the financial landscape of India’s consumer market.
Headquartered in Bangalore, Karnataka, the heart of India’s tech hub, is an innovative Fintech startup called BuyLowcal. Founded by Gaurav Bikram and Mahesh Gupta, the company’s mission is to create “the biggest connected consumer community through referrals.” By implementing this model, BuyLowcal ambitiously aims to bring in a new era of rewards and recognition in the consumer market.
In a country like India, where word-of-mouth and peer recommendations hold substantial weight in purchasing decisions, BuyLowcal is leveraging this cultural trait into a full-blown profitable business model. Providing a unique model of empowering every consumer with not only the best discounts and rewards for purchases but also a share of the profit of businesses and brands, gives this platform an edge in the market.
So, what sets BuyLowcal apart from other consumer platforms? The differential lies in its core approach to empower and benefit the customers. Instead of merely providing a one-sided benefit for businesses or consumers, BuyLowcal has unpacked a business model where both the parties stand to gain. A unique feature of its platform is its capability to offer financial products like health, motor, life insurance, and consumer loan products depending upon user purchasing patterns at the lowest rates possible.
On the other side of this equation, for businesses in need of quick and easy finance, BuyLowcal offers short and long-term collateral-free finance options based on evaluation patterns. In addition to this, businesses also gain in the process as they are provided a platform to reward customers for utility and mobile bill payments.
With its innovative approach, BuyLowcal has shown promising potential in a market ripe for disruption. Its future looks promising as more and more consumers harness the benefits of shared profits and individualized offers based on their purchasing patterns. Furthermore, as businesses increasingly adopt the model to encourage their consumers, it appears that this Fintech platform is all set to scale new heights and redefine the peer referrals’ space in India’s consumer market.
Although much is yet to be seen, the shift towards such a holistic and benefitting framework certainly points to an intriguing future for BuyLowcal and the industry it operates in. To know more about BuyLowcal, it can be reached at their website or follow them on their socials: Twitter, Facebook, and LinkedIn.
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