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Will East Africa’s Multi-Service Mobile Platform Revolutionise E-commerce Payment Methods?

Key Takeaways

  • Daily App is an East African multi-service tech mobile platform aiming to simplify e-commerce transactions.
  • It merges multiple services onto a single platform including transport, payments, food delivery, logistics, and more.
  • Promotes financial inclusion by making e-commerce more accessible.
  • Challenges conventional e-commerce models by steering towards a Super App model.

With an increasing digital footprint, East Africa has the potential to revolutionize e-commerce payment methods. A trailblazer in this evolution is mobile platform Daily App. Operating out of Mombasa, Kenya, Daily aims to merge a multitude of services into one platform, thereby creating an ecosystem that unifies the everyday needs of users in an efficient and hassle-free manner.

By integrating services such as transport, payments, food delivery, and logistics, Daily App exemplifies the advent of Super Apps in the market. The platform negates the need for downloading multiple apps, thereby making e-commerce more accessible, particularly in a region grappling with issues of internet connectivity and data costs.

What sets Daily App apart in this realm is its comprehensive approach towards providing a holistic user experience. The confluence of multiple services onto a single platform is an integral part of their service strategy. A quintessential example of this is the bundling of services like grocery shopping and housekeeping, which saves the user time and resources while significantly enhancing convenience.

Moreover, Daily App also ensures high-end security for mobile payments, which is a vital constituent of its service. By providing secure and simplified transaction modes, it encourages users to gradually shift from conventional monetary transactions to digital methods, thereby imparting a strong impetus to financial inclusion in East Africa.

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Looking towards the future, Daily App plans to continuously evolve and expand its range of services. With technology being the driving force behind its service strategy, the company foresees numerous opportunities to boost financial inclusion by making e-commerce more accessible to the population.

Simultaneously, they aim to redefine traditional e-commerce platforms by taking digital transactions to an unprecedented level. This model certainly hints at an exciting future for Daily App and similar startups in the e-commerce industry. To stay updated with their latest updates, follow them on their Facebook page, or learn more about them via their website.


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