In today’s fast-paced job market, recruiters and job seekers face many challenges in verifying the authenticity of key career information. With over 80% of CVs and resumes containing fake or misleading information, it can be difficult to differentiate between genuine and fabricated achievements. This is where IMPRESSO comes in, a Swiss-based startup that offers a verification-as-a-service (VaaS) solution to both recruiters and job seekers.
Verification Made Easy
IMPRESSO’s verification engine (IVE) automates the verification process, saving recruiters time and money while making the hiring process faster, more efficient and more reliable. By verifying references, working dates, and salaries, job seekers can build a more authentic and transparent professional profile, leading to increased employability and a more successful job search.
IMPRESSO’s pay-as-you-go model means recruiters and job seekers only pay for what they need, providing a cost-effective solution for companies of all sizes. With a simple process and a user-friendly platform, the company makes it easy for recruiters to streamline their hiring process, receive more relevant candidate applications and achieve a higher quality of job matching.
Tapping into a Growing Market
With over 900 million people actively looking for new jobs each year, the career and hiring market has a total addressable market (TAM) of $2.5 billion, encompassing 112 million professionals worldwide. Additionally, the TAM for authentic digital identity stands at 700 million users, making IMPRESSO’s VaaS solution a key player in a growing market.
The company’s recent launch of Ethereum-based tokens (ESSO) provides users with real blockchain tokens, further enhancing their digital identity and increasing the reliability and security of their verified information. By mid-year, recruiters will also be able to participate in the verification process through notary nodes, further enhancing the platform’s capabilities.
Targeting Professional Women and Fresh Graduates
IMPRESSO’s go-to-market strategy is focused on professional women and fresh graduates, providing them with an edge in a highly competitive job market. However, the company has recently expanded its reach by supporting the war in Ukraine with identity verification. This demonstrates the versatility of the platform and its potential to have a broader impact in areas where transparency and authenticity are crucial.
IMPRESSO’s VaaS solution provides a unique and innovative approach to career growth and hiring. By automating the verification process and providing a user-friendly platform, the company helps recruiters save time and money while increasing the quality and relevance of their candidate pool. Job seekers benefit from increased employability and transparency in their professional profile, making them stand out in a crowded market. With a growing TAM and the recent launch of blockchain-based tokens, IMPRESSO is well-positioned to make a significant impact in the career and hiring market.
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